Creative consultant and design lead specialising in jewellery, accessories, and eyewear. With over two decades of experience across luxury and fashion brands, I provide end-to-end consultancy from concept and design direction through to full product development. My work focuses on translating brand identity into cohesive, commercially grounded collections, supported by technical expertise and production insight, I help brands develop products that are both distinctive and market-ready.

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WHAT I OFFER

 

Key areas of Expertise:  Jewellery | Accessories | Eyewear

 

Jewellery: Costume, Catwalk, Sterling silver and Fine Jewellery 

Accessories:  Hair accessories, Small Leather Goods -  Belts, Bracelets and Hardware

Eyewear: Sunglasses & Optical

 

CREATIVE DIRECTION

 

• Developing concepts and seasonal design direction

• Defining brand aesthetic and visual identity and translating into cohesive product ranges

• Liaising collaboratively with inhouse, external design teams, to produce final designs, technical specs, and CADS

 

PRODUCT DEVELOPMENT 

 

• Managing the product development process from design concept through to final samples.

• Advising on materials, components, and manufacturing techniques

• Reviewing samples and resolving technical or aesthetic challenges

• Liaising directly with factories and suppliers to maintain quality and timelines

• Managing critical paths and development calendars

 

CREATIVE STRATEGY

 

• Structuring balanced product ranges across categories and price points

• Defining product positioning, pricing, and margin strategy

• Supporting merchandising and range planning decisions

• Delivering market analysis and competitive benchmarking

 

 

HOW I WORK

 

• I work flexibly — from focused creative input to full project management

• I offer consultancy remotely or on-site depending on client needs

• I support both emerging and established brands in refining their collections and processes