I’m a designer and product development specialist with over twenty years’ experience shaping collections for luxury, contemporary and high-street brands. My work brings together design vision and technical understanding to create both commercial collections and one-off, artisanal pieces.

For me, good design needs to work on every level — visually, technically, and commercially. It should meet the brief, stay within budget, and be developed in a way that avoids problems later during production. I work closely with product, design, and factory teams to keep the idea clear and achievable. Research, experimenting, and testing are central to how I work; staying close to the details helps me spot issues early, understand what’s possible, and support the team in finding the right solution.

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I’m hands-on and very visual. I like to be involved in every stage of the process — mocking up jewellery, testing chains and materials on the studio floor, experimenting with scale, printing ideas to size, cutting things out, and physically working through ideas. Touching the product is how I think and how I solve problems.

​Part of my process is laying everything out, reviewing samples side by side, and understanding what’s working and what needs to shift. I’m comfortable challenging ideas or adjusting details when it strengthens the outcome, and I work with both internal teams and factories to help move the product to a better place. 

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I’m a people-focused designer and product developer, and I’ve learnt most from working alongside industry experts, craftspeople, and factory teams. Years spent inside workshops across Asia and Europe have shaped how I understand manufacturing, materials, and supply chains. Much of that learning has come through experimentation — trying techniques, pushing boundaries, accepting failures, and knowing when an idea simply needs more time.

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Nothing in this job is linear. Ideas evolve, shift, or get shelved until the moment is right. You learn to make informed decisions quickly, to problem-solve in the moment, and to recognise when something needs space to develop properly. I’m grateful to have learnt the fundamentals with rigour and to have adapted them through trial, error, and curiosity.

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Inspiration for me usually begins with an object: fragments of broken jewellery, a section of chain, a ceramic technique, a carved detail, or an odd piece found in a market. I’m a natural researcher and love sourcing pieces for ideas — car boot sales, antique shops, local markets, and especially markets across Asia and Europe are my hunting grounds. I live for the thrill of finding something unexpected. I keep these objects close: books, cuttings, paper scraps, sketchbooks, and notes. They feed into the work — sometimes immediately, sometimes years later — and keep me connected to ideas.

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The product development journey has incredible highs and some difficult lows, but when everything finally aligns — when the samples arrive, the feedback is positive, customers connect with the vision, it’s worth every moment invested in the journey. That shared sense of having built something and achieving a goal together is what drives me forward.